Disclaimer: Due to the current uncertainty regarding coronavirus, many events are being cancelled. Please contact the event organiser directly via the contact details on the listing if you are unsure.
BRP: Refresh for Recovery: Marketing with Empathy
Learn how to market your business with empathy during uncertain times
It is important you remain relevant to your customers and they know you are still in business, but it isn’t really the time to go hard with marketing messages when everyone is still recovering from the affects of the lockdown on their personal and business situation.
This Referesh for Recovery series is based around helping businesses adapting to build for strength in the coming months, and to help focus on a positive direction out of COVID-19.
Marketing with Empathy is the third installation in this webinar series. In this series you will learn from Chris Davis & Adam Mostogl of The Van Diemen Project about the elements of your marketing strategy you need to keep in place during these times, getting a better understanding of your customers wants and needs and how to bring an empathetic approach to marketing to meet your customers where they are at. This session topics are:
- Marketing Canvas & Value Proposition
- Target Customer Analysis
This Marketing with Empathy session is part of the Australian Government Small Business Advisory Service Business Resilience Program. The program is specifically designed to assist small businesses suffering the impacts of the COVID-19 crisis.
**To be eligible for the ASBAS Business Resilience Program, you must be for profit, have an ABN and employee 19 employees or less.
P: (03) 6349 1919