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Bayside BEC presents

Online Workshop: DIY Low Cost Market Research and Competitor Analysis

Find out how to do market research and a competitor analysis, and why it's so important.

Find out how to do market research and a competitor analysis, and why it's so important.

About this Event

A Digital Business Solutions webinar for small businesses.

Before launching a new product, service or even a business, a vital step is conducting research.

Is there enough demand for the product, service or business you want to offer ?

In this session we look at methods and tools to work out if there is enough demand for the service or product, at the price you'll need to charge for it to be viable.

We will also look at competitor analysis and how to work out your competitors key strengths and weaknesses so we can determine how to position ourselves.

  • Key takeaways
  • Learn tools to help you get started with research
  • Find out where to conduct research
  • Run through how to conduct competitor analysis and how to use the results
  • Complete some test market research

The session will be interactive with lots of opportunities to ask questions.

If you'd like to provide an example to look at during the session please message/email Jane via Bayside BEC. You must be willing to have the issue openly discussed at the session which is recorded.

Take home for attendees:

Attendees will receive a copy of the slides and a competitor analysis worksheet for their personal use.

Attendee restrictions: Must have an Australian ABN number.

About Jane Tweedy

Jane Tweedy knows numbers with a Master's in Applied Finance (MAF with merit) as well as various business qualifications.

As a part-time NSW Government funded Business Connect Advisor, Jane has worked with over 1250 small businesses one on one, and heard common challenges from her clients.

Jane founded FAQ Business Training to fill in the gaps by providing real world solutions to real world problems. Jane has studied the theory and tested it in the real world to make sure it works. What you learn is therefore adapted based on real life experience from self and clients to give you a real world solution. Jane's sessions educate and empower you to learn enough to either do it yourself (DIY) or outsource with confidence.

This webinar is delivered under the Australian Government's Digital Business Solutions Program. By attending you acknowledge agreement with the terms and conditions as outlined here.